QSR Media Asia is organizing its first-ever QSR Media Asia Detpak Conference & Awards 2018 for international brand owners.
At this inaugural event, Ciara Clancy, Executive Director, Foodservice, APAC & Australia, at The NPD Group will provide key insights on the digital foodservice consumer in a presentation titled “APAC Foodservice: The Digital Age.” This will include growth drivers, consumer motivations, and how their ordering behaviour differs to that of the traditional way of ordering. Clancy’s presentation will be based on the CREST® database, The NPD Group’s flagship information service for the foodservice industry.
The QSR Media conference is already the biggest event for fast food brands and operators, quick service restaurants, and chain restaurants in Australia. QSR Media Asia expects at least 150 delegates from 50 QSR Brands to attend the inaugural conference in Asia, which will be held in Singapore on January 24.